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Bespoke Office Wall Branding for Kent Abu Dhabi Headquarters

A multi-dimensional environmental branding rollout featuring illuminated reception signage, textured wall wraps, and precision-engineered acrylic wall features.

Updated On:

March 19, 2026

Published On:

March 19, 2026

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Project Highlights

Client:

Kent PLC

Location:

Trade Centre Mall, Abu Dhabi

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Project Overview: Immersive Environmental Branding for Energy Leaders

For Kent’s Global Headquarters in Abu Dhabi, the objective was to create an immersive brand experience that reflects their role in the global energy transition. Ninety Nine Advertising LLC was commissioned to execute a full-scale interior branding rollout, covering the high-traffic reception area, executive conference rooms, and collaborative workspaces.

The project required a sophisticated mix of materials to cater to different architectural surfaces, from smooth office partitions to large-format feature walls. By utilizing a combination of high-tack vinyl wraps and printed textured wallpaper, we ensured a premium finish that aligns with Kent's global corporate standards.

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Project Technical Details: Precision Fabrication & Zero-Downtime Installation

Corporate fit-outs demand "Technical Truth" to ensure durability in a high-traffic office environment:

  • Illuminated Reception Signage: The Kent logo features a backlit (halo) configuration, utilizing Samsung chip LEDs and Mean Well drivers for a soft, professional glow that serves as the office's centerpiece.
  • Advanced Wall Treatments: We utilized a strategic mixture of high-tack vinyl for durable coverage and printed textured wallpaper to add depth and tactile quality to the brand's thematic wall graphics.
  • CNC-Cut Acrylic Features: The world map and supporting branding elements were manufactured using CNC-cut acrylic, providing a 3D physical presence that complements the wall-mounted graphics.
  • Standoff Acrylic Signage: For corporate identification (ADNOC and Kent), we installed acrylic wall signs with brushed stainless steel standoffs, offering a clean, contemporary aesthetic.
  • Night & Weekend Logistics: To protect productivity at the Kent Abu Dhabi Headquarters, all installations were completed during night shifts and weekends, ensuring zero disruption to their global operations.

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