Rooftop Signage & Backlit Shopfront Signage for Bay View in Marina, Abu Dhabi
A rooftop and entrance signage refresh on Corniche Abu Dhabi, combining legacy sign removal, bilingual front-lit rooftop letters, and a warm backlit 3D entrance signboard.

Updated On:
May 19, 2026
Written by:
Ninety Nine Advertising Technical Team

Project Snapshot
Ninety Nine Advertising LLC delivered a full outdoor signage refresh for Bay View on Corniche Abu Dhabi.
The project included removal of the existing signage, fabrication and installation of a new bilingual rooftop sign, and installation of a main entrance backlit 3D signboard matched to the client’s specified RAL colour.
Client: Bay View
Location: Corniche, Abu Dhabi
Project Type: Rooftop signage and entrance shopfront signage
Primary Output: Bilingual rooftop sign and backlit 3D entrance signboard
Access Method: High-level installation using controlled access and MEWP / boom lift setup
Solutions Delivered: Legacy sign removal, front-lit rooftop signage, warm backlit entrance signage
The Brief: Rooftop Signage on Corniche Abu Dhabi
Bay View required a cleaner and more premium rooftop identity that could serve as the site’s visual anchor.
The existing signage needed to be removed and replaced with a bilingual rooftop sign that reads clearly from distance during the day and performs with balanced illumination at night.
The project also required a different signage treatment at the main entrance. While the rooftop sign needed distance visibility, the entrance signboard needed a warmer and more refined finish for close-range viewing. Because naturally one building needs two completely different lighting personalities, and somehow both have to behave




Signage Scope Delivered for Bay View - Al Marina, Abu Dhabi
Ninety Nine Advertising LLC handled the full signage upgrade from removal to installation.
For the rooftop, the scope included careful removal of the existing signage followed by supply and installation of new front-lit rooftop letters. The rooftop sign used acrylic / plexiglass faces with precision-built returns to create a clean profile.
The rooftop illumination system used Samsung chip LED modules and Mean Well transformers, based on the supplied project details. Concealed wiring routes and a serviceable internal layout were included to keep the rooftop structure visually clean and easier to maintain.
For the main entrance, Ninety Nine Advertising LLC installed a warm backlit 3D signboard. The fascia was fabricated from aluminum and powder coated to match the client’s specified RAL colour. An acrylic diffuser layer was used to support a smoother illuminated effect and reduce visible hotspots.
The entrance signboard was finished with clean edges, concealed fixings, and tidy cable management for a polished close-range view.
Related Signage Services
Explore related services from Ninety Nine Advertising LLC:
Rooftop signs
Outdoor signage solutions
Building-mounted letters
Design & Fabrication Solution
The solution separated the signage by viewing distance and user experience. The rooftop sign was treated as a high-visibility identity element, using front-lit bilingual letters, acrylic faces, Samsung chip LED modules, Mean Well transformers, and concealed wiring for a cleaner architectural result.
The entrance signboard was designed for a more refined arrival experience, using a powder-coated aluminum fascia, warm backlit illumination, and an acrylic diffuser layer to create a softer glow. MEWP / boom lift access supported controlled installation at height.


Project Outcome: Cleaner Building Identity and Stronger Night Visibility
The completed upgrade gave Bay View a refreshed rooftop identity on Corniche Abu Dhabi.
The new bilingual rooftop sign improved the building’s distance-facing brand presence, while the warm backlit entrance signboard created a more premium arrival point at ground level.
For property owners, building managers, hospitality operators, and commercial towers in Abu Dhabi, this project shows how Ninety Nine Advertising LLC manages rooftop signage and entrance signage as connected visibility systems rather than isolated signboards pretending to be strategy.
Ready to Build a Similar Result for Your Brand in Abu Dhabi?
From storefront signs and window graphics to interior branding and wayfinding, Ninety Nine Advertising LLC delivers complete signage projects from survey to installation.

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