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Here is what you need to know upfront: a complete office signage package—reception logo, room signs, wayfinding, and doorplates—typically costs between AED 3,000 and AED 25,000 depending on materials and size. Production takes 3-7 business days. Most interior signs do not require municipal permits, which means faster installation than outdoor signage.
At Ninety Nine Advertising, we handle the entire process: site survey, design matching your brand guidelines, fabrication in our Abu Dhabi facility, and professional installation. This guide explains exactly how the process works, what materials suit different budgets and aesthetics, and common mistakes that cost businesses time and money.
Need signage quickly? Call Ninety Nine Advertising at +971 2 5555 780 for same-week consultations across Abu Dhabi, or request a quote online.
Most Abu Dhabi businesses need four categories of indoor signs. Here is what each involves and realistic pricing:
Reception Signs: AED 1,500 – AED 12,000
Your reception sign is typically the largest investment because it is the first thing visitors see. The price range depends on three factors:
• Material choice: Acrylic letters start around AED1,500-3,000. Stainless steel (brushed or mirror finish) runs AED 4,000-8,000.Mixed materials with illumination reach AED 8,000-12,000.
• Illumination: Adding LED backlighting increases cost by40-60% but creates the "floating glow" effect that photographs well for marketing materials and impresses visitors.
• Size: Letters under 15cm height are straightforward. Larger logos (30cm+) require thicker materials and more complex mounting hardware.
Wayfinding and Directional Signs: AED 150 – AED 800 per sign
Directional signs guide visitors through your space. A typical office floor needs 5-15 signs depending on layout complexity. Options include:
• Wall-mounted panels: Flat acrylic or aluminium signs with printed or vinyl graphics. Most affordable at AED 200-400 each.
• Hanging/suspended signs: Double-sided signs visible from corridors. AED 400-600 each including ceiling mounting hardware.
• Directory boards: Larger panels listing multiple departments or tenants. AED 1650-4800 for standard sizes with changeable name strips.
Why this matters: Poor wayfinding creates a specific problem we see constantly: visitors arrive for meetings but cannot find the conference room. They wander, arrive flustered, and the meeting starts awkwardly. Your team then spends time escorting every visitor instead of working. Proper directional signage eliminates this entirely.
Door and Room Signs: AED 80 – AED 350 per sign
Every meeting room, department, and utility space needs identification. Volume drives the cost down significantly:
• Basic engraved plates: AED 80-120 each. Functional and professional for utility rooms, storage, restrooms.
• Acrylic room signs: AED 150-250 each. Can include your brand colours and match reception signage aesthetic.
• Slide-channel systems: AED 250-350 each. Allow easy name changes without replacing entire signs—ideal for offices with staff turnover.
Practical tip: Order10-15% extra door signs during initial installation. Adding matching signs later means minimum order fees and colour-matching challenges. We keep production files for all clients, but materials from different batches can show slight variations.
Safety and Compliance Signs: AED 50 – AED 400 per sign
Abu Dhabi Civil Defense requires specific signage for emergency exits, fire equipment locations, and evacuation routes. These are non-negotiable for commercial spaces:
• Exit signs: Must be illuminated (battery back up required). AED 150-400 each depending on size and mounting type.
• Fire extinguisher markers: Photoluminescent(glow-in-dark) signs. AED 95-195 each.
• Evacuation maps: Custom floor plans showing exit routes. AED 250-480 each, required for each floor.
Compliance note: During Civil Defense inspections, missing or incorrect safety signage can delay your occupancy permit. We ensure all safety signs meet current UAE Fire and Life Safety Code requirements—specifications that change periodically, so using a local supplier who tracks updates matters.
The Actual Problems Indoor Office Signs Solve
Generic marketing talks about "brand identity" and "professional impressions." Here are the specific situations Abu Dhabi business owners describe when they contact us:
"Visitors Cannot Find Us"
A law firm in ADGM towers called after losing a potential client who gave up searching for their office. The building directory listed the suite number, but identical corridors and unmarked doors made navigation impossible. The prospect left without making contact. After installing a combination of corridor directional signs and a prominent reception logo visible from the elevator lobby, the firm reported zero "lost visitor" incidents in six months.
The mechanism: Strategic sign placement creates decision points where visitors need information. A hanging sign at corridor intersections answers "which way?" before the question forms. The reception sign confirms "you have arrived" from 10-15 meters away.
"Our Office Looks Temporary"
A technology consultancy operated for 18 months with a printed paper sign taped to their glass door. The founder admitted during our consultation: "Every client meetingstarted with me apologising for how the office looked. I was selling AED500,000 contracts while looking like we might pack up tomorrow."
They invested AED 6,500 in a backlit acrylic reception sign, matching conference room signs, and frosted glass with their logo. Within three months, their close rate on proposals improved measurably—not because the service changed, but because visual credibility matched their actual expertise.
The mechanism:
Clients evaluate your attention to detail through environmental cues before you speak. Permanent, quality signage signals stability, investment in the business, and professional standards. Paper signs communicate the opposite, regardless of your actual capabilities.
"Staff Waste Time Giving Directions"
A healthcare clinic in Mussafah tracked receptionist time and found 45+ minutes daily spent directing patients to examination rooms, labs, and consultation areas. That adds up to nearly 200hours annually—essentially five weeks of productive time lost to answering "where is...?" questions.
A complete wayfinding system(12 directional signs, room identification, and a central directory) cost AED4,200. The installation paid for itself within two months through recovered staff productivity.
The mechanism:
Wayfinding signs answer questions before they are asked. A patient seeing "Laboratory →" does not need to interrupt staff. Multiply this across every visitor, every day, and the time savings compound significantly.
How Our Indoor Signage Process Works
From initial contact to completed installation, here is exactly what happens when you work with Ninety Nine Advertising:
Step 1: Site Survey (Day 1-2)
We visit your location to measure walls, assess lighting conditions, photograph mounting surfaces, and discuss your requirements. This is free and takes 30-60 minutes. During thesurvey, we identify:
• Wall materials (drywall, concrete, glass) which determine mounting methods
• Electrical access points for illuminated signs
• Sight lines—where signs need to be visible from
• Any building management requirements or restrictions
Step 2: Design and Quote (Day 2-3)
Using your brand guidelines and site measurements, we create visual mock-ups showing exactly how signs will look in your space. The quote itemises every sign with dimensions, materials, and pricing—no surprises. You will see:
• Photorealistic renders of reception signage on your actual wall
• Colour samples showing exact material finishes
• Alternative options at different price points
Step 3: Fabrication (Day 4-7)
Once you approve designs, production begins at our Abu Dhabi facility. We handle everything in-house—laser cutting, painting, LED assembly, and quality control. In-house production means:
• Faster turnaround than companies outsourcing fabrication
• Direct quality control at every stage
• Easy corrections if adjustments are needed
Step 4: Installation (Scheduled at Your Convenience)
Our installation team arrives with all hardware, tools, and signs ready to mount. Most office signage packages install in 2-4 hours. We schedule around your business operations—early mornings, evenings, or weekends available for minimal disruption. After installation:
• All mounting points are concealed or colour-matched
• Electrical connections for lit signs are tested
• Installation area is cleaned completely
• You receive maintenance instructions and warranty documentation
5 Costly Mistakes to Avoid with Office Signage
We have seen these errors repeatedly. Each one wastes money, time, or both:
1. Ordering illuminate designs without checking electrical access.
LED signs require power. If your reception wall has no nearby outlet, you will need an electrician to run cables—adding AED 500-1,500 and delaying installation. We check this during site surveys, but businesses ordering directly from catalogues often discover this problem after fabrication.
2. Choosing reflective materials for glass-walled offices.
Mirror-finish stainless steel looks premium in catalogues but creates glare problems in offices with significant natural light. The reflection makes logos harder to read, not easier. Brushed finishes or matte acrylics work better in bright environments.
3. Sizing reception signs based on logo proportions alone.
A wide, short logo that looks correct on letterhead may appear underwhelming on a tall reception wall. Conversely, at all logo can overwhelm a low-ceiling space. Proper sizing considers wall dimensions, viewing distance, and surrounding visual elements.
4. Forgetting building management approval.
Some Abu Dhabi commercial buildings restrict sign sizes, mounting methods, or illumination in common areas and building facades. We have seen businesses fabricate signs only to learn they cannot install the mas planned. Checking building rules before production prevents expensive redesigns.
5. Mixing suppliers for aesthetic consistency.
Ordering reception signs from one company and door signs from another often results in subtle colour mismatches. "White" acrylic varies between manufacturers. Getting all signs from a single supplier ensures consistent materials and finishes throughout your space.
Why Abu Dhabi Businesses Choose Ninety Nine Advertising
Local fabrication: Everything is produced in Abu Dhabi, not imported. This means faster delivery, easier revisions, and no shipping delays or customs complications.
End-to-end service: Site survey, design, production, and installation handled by one team. No coordination headaches between multiple vendors.
Brand guideline precision: We work from your official brand files and can colour-match to Pantone specifications. Your signage will match your business cards, website, and marketing materials exactly.
Transparent pricing: Detailed quotes with no hidden fees. The price we quote is the price you pay.
Proven track record: We have completed office signage projects across Abu Dhabi including corporate headquarters, medical clinics, law firms, technology companies, and government facilities
Click Here to view our projects
Get Your Office Signage Project Started
Ready to upgrade your Abu Dhabi workspace? Here is how to move forward:
1. Request a consultation: Call us or submit the online form. We will schedule a free site visit within 48 hours.
2. Receive your custom quote: Within 2 days of the site visit, you will have detailed mock-ups and transparent pricing.
3. Approve and we begin: Production starts immediately. Most projects install within 7 business days of approval.
Frequently Asked Questions
How long does office signage last?
Indoor acrylic and metal signs typically last 10-15 years with normal use. LED components have rated life spans of 50,000+ hours. The main factors affecting longevity are UV exposure (minimal indoors) and physical contact. We provide care instructions with every installation.
Do you handle Arabic signage?
Yes. All our wayfinding and room signage can be produced in English, Arabic, or bilingual formats. For reception signs with Arabic script, we ensure proper letter connections and right-to-left orientation for professional appearance.
Can you match existing signage in our building?
Usually, yes. Bring us a sample or detailed photos and we can source matching materials. For older signs where exact materials are discontinued, we recommend the closest current alternatives that maintain visual consistency.
What payment terms do you offer?
Standard terms are 50% deposit on approval, 50% on completion. For larger projects, we can arrange milestone payments. Corporate accounts with established payment histories may qualify for invoice terms.
Do you provide installation outside Abu Dhabi?
Yes. We serve Dubai, Al Ain, and other Emirates. Travel fees may apply depending on location. Contact us with your project details for a complete quote including any travel costs.
Contact Ninety Nine Advertising
Phone: +971 2 5555 780 | Email: [email protected]
Serving Abu Dhabi, Al Ain, and the wider UAE
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